Step-by-Step Guide to Writing a Good Recipe Book Title

Step-by-Step Guide to Writing a Good Recipe Book TitleStep-by-Step Guide to Writing a Good Recipe Book TitleA catchy, selling book title sometimes erupts spontaneously from the mind of the author, the editor or someone in the publisherbeis marketing or sales department. More often, however, writing a book titlelike everything else about thoughtfully publishing a bookinvolves work.For the book publishing- and food-loving biopicJulie and Julia, about thebest-sellingcookbook authorJulia Child, screenwriter and director Nora Ephron wrote a wonderful scene about writing a book title involving a lot of brainstorming and then an Aha moment. Save for the invention of word processing the scene rings true as one method by whichbook editorsand authors think up their book titles.If youre in the process of titling a book, learn how to be your own book title generator. The following is a bit more structured method to help get your creative - and marketing - juices flowing. 01Determine What Ideas You Want Your Book Title to Get AcrossDetermine what ideas you want your book title to get across. Julia Child and her co-authors wanted to bring authentic French cooking to the American homemaker, who was likely to be unfamiliar with recipes or methods.Keeping in mind the books promise to readers, make a list of ideas of what youd like the title to convey, and the emotional response youd like target readers to have, and words that might suggest those ideas.For example, if youve written a simple story to help young children start reading, your list might includeEncourage readingMake the book sound appealing to reluctant readersLet the readers identify with the charactersReading isnt a choreReading can be funMake them want to readFunPrimerPlayRead?02Brainstorm Book Title IdeasGenerate a lot of book title ideas around the contents of the bookwords, phrases, fragments. Make your list as long as possible. Dont worry if the ideas are silly or weird dont limit yourself or judge your lis t at this point, just get them down on paper (maybe even on index cards, like Julia Child and Judith Jones did).To help you brainstorm your book title, you can use the help of an online book title generator as well as this fun method, which emulates what often happens in some book publishers packaging meetings.Gather some friends of friends to help (more neutral than actual friends bribing them with food and drink usually works). Share with the group the list of ideas and emotional responses you made in step 1 and tell them to go at it. Remember, no judgments In her memoir, My Life in France, Julia Child wrote that some of the brainstormed early ideas included French Magicians in the Kitchen, Method in Cuisine Madness, French Cooking from the American Supermarket, The Witchcraft of French Cooking, and Food-France-Fun.Heres a sampling of ideas for our early reading titleE-Z Reading with FriendsReading Can Be FunDick and Jane with Mother and Father, Spot and Puff... and Sally, tooSimp le Stories for Simple PeopleNot Long on Plot, But Boy, Youll Learn to ReadIf your book needs a subtitle, use the saatkorn method for brainstorming subtitles to complement your title selectionsDick and Jane and Friends A Simple Story for Young ReadersReading Can Be Fun The Dick and Jane Episodes03Refine Your Book TitleSome book title ideas will seem naturally better than others pare down your list of titles (along with appropriate subtitles, if applicable).The Adventures of Dick and JaneDick and Jane and FriendsReading Can Be Fun with Dick and JaneRead for FunEasy Reading with Dick, Jane, and Friends?04Research Your Books CompetitionIf youre very familiar with the market and competition for your book (and youd better well be), the most obvious competitive books are top of mind and too much research into other peoples work too early in the process can hinder your creative free flow.But after your brainstorming and narrowing, you should google your book title and look it up on Amazon.c om. Sometimes your most brilliant idea is... already out there. And, while you cant copyright a title, and you should be aware (and beware) of marketplace confusion.Is the coast clear for your top book title picks?Reading Can Be Fun with Dick and JaneThe Adventures of Dick and JaneEasy Reading with Dick, Jane, and Friends05Socialize and Solicit OpinionsSocialize your top choices for a book title get the opinions of others who you trust - readers in your genre, as well as your local booksellers and librarians, are good choices. Despite all your own book title work, showing the top contenders around might just spur an idea you hadnt yet thought of...How about just Fun with Dick and Jane?Writing good book titles is an art and a skill and hitting on the right title for a book is often an Aha moment. (In Julia Childs case, the winner was, of course, Mastering the Art of French Cooking.

Here are the top motivations for people in 4 career stages

Here are the top motivations for people in 4 career stagesHere are the top motivations for people in 4 career stagesIndependent public relations and communications company Padilla recently released the Engage by Stage Research Report, breaking down employees into four distinct career stages - namely, Newbie, Sophomore, Tenured, and Sage,showing what factors motivate each group the most.The research found that two in five workers were completely disengaged from their workplaces. It also found that alignment between personal and company values welches the key driver to spark engagement.The report hammered home that even though two workers are close in age, they might be in different stages, so they should be catered to differently.Julie McCracken, senior director in Padillas Employee Engagement group, commented on the research in a statement.Overall, to ensure all employees are and remain engaged, organizations must have a compelling vision and mission that is shared, embraced and bro ught to life in the workplace, she said. However, it doesnt happen overnight. Its a long-term commitment and strategic undertaking that needs leadership backing and support.SMS Research Advisors, Padillasindependent market research firm,surveyed 1,500 employees for the research.Here are just a few things you need to know about each group.What drives newbiesNewbieswere employees with a maximum of three years the their company - the average age was 34, and this group was made up mostly of millennials.A few of their main motivations were to pick up new skills or gain new knowledge (59%), to feel pride in having accomplished a task or output a job well-done and to contribute to your organizations overall mission or goals (both 56%, respectively). Public recognition for accomplishments was the least popular choice at 20%.What keeps sophomores goingSophomores have four to seven years at their employer, and the average age was 38.At this career stage, employees pay more attention to ethi cs, transparency and honest communications, expect more frequent communications from supervisors and place the highest value on work-life balance, according to the report.Of sophomores top motivations, being deeply satisfied with a work outcome stood at 63% and to prove to yourself that you could accomplish certain tasks was at 59%. Public recognition for achievements was on the low end of the spectrum at 22%.Some of the things sophomores struggle the most with are having money for the most important aspects of life and putting away money for retirement (both at 50%) and paying off student loans or debt, at 29%.What motivates the tenured crowdThe tenured group has 8-10 years at their employer under their belt, and the average age was 42.Among the top motivations were to contribute to your organizations overall mission or goals (58%) and feeling good about an achievement (56%).Fifty-two percent said putting money away for retirement was the toughest challenge they face.What keeps the sage group goingAs the group with the longest amount of time put in at their employer, people in this category have worked at their company for a minimum of 11 years. The average age was 50, with baby boomers (ages 53-72) being the largest demographic.Among the top motivators were feeling good about getting something done (63%) and making it personally clear that you can do certain tasks (58%).Putting enough money away for retirement also weighs heavily on those in the sage group, with 52% choosing it as their biggest challenge. Conversely, chances to advance their careers and staying up-to-date in workplace trends were both 22%, respectively.What employees at all stages largely shareThe report also went into what people in all career stages ranked similarly in terms of having the most impact on how engaged they were at the office.One of the top three for company values was encouraging a positive workplace culture. The most preferred management style was a collaborative approach, w hile people liked the delegator the least. One of the top two preferred kollektiv styles was small teams, but with individual tasks.People are more alike than different, but its human nature to overemphasize differences, the report says. When creating an employee engagement program, choose to focus on universal truths or foundational concepts across your employee population, and then customize to meet the needs of specific employee groups.

What Game of Thrones needs an HR department

What Game of Thrones needs an HR departmentWhat Game of Thrones needs an HR departmentWe have to admit, 7 years is a long time to spend finding the perfect candidate for a position. But the Iron Throne selection committee feels the importance of this role warrants our rigorous hiring process. Today, while the circumstances for their elimination were regrettable, the brutal deaths of Tommen Baratheon, Joffrey Baratheon, Stannis Baratheon, Renley Baratheon, and Viserys Targaryen have left us with four top candidates.Thus, were now in what we hope will be the final year of the selection process. Weve taken a look at their resumes and have some feedback and questions leading into our future interviews.Cersei Lannisters ResumeCerseis status as a strong and independent woman really comes off well, but will the committee see through herbei veiled attempt to mask her alcoholism?Daenerys Targaryens ResumeDaenerys resume clearly left the committee with more questions than answers. Shes oversel ling herself in some places and underselling herself in others (slavery pun not intended).Jon Snows ResumeAs a veteran with possible health problems, Jon has the Iron Thrones HR department very concerned (is being previously dead a pre-existing condition?)Tyrion Lannisters ResumeTyrion could allow the Iron Throne to fulfill its affirmative action quota, but yet another thinly veiled reference to alcoholism could hold him back.Who Would You Hire?Which candidate do you think has the best qualifications for the position? The Iron Throne HR department always appreciates feedback on its hiring decisions. ?? Am a big fan of GoT so your creativity with these resumes has me wondering what youd write about the King of the Night Walkers who obviously is a contender for the takeover of the seven kingdoms Reply Ralph on achter monat des jahres 29th, 2017 - 600pm Any other candidate? Some other characters with less lineage seems to be better candidates. Reply Tatiana Rehmova on August 30th, 2017 - 550am Hey Ralph, thanks for your comment ?? Which other candidates do you think have higher chances? Reply Alice on August 30th, 2017 - 533pm You should add Sansa and Euron Great job by the way Reply Michelle M on November 10th, 2017 - 753am Bravo I have been laughing so loudly my daughter is getting concerned. How do I explain how spot-on these are? Reply Frances on January 9th, 2018 - 1051am What a number of them dont recognize is the consequence of rake on their play. Reply Jon P on February 14th, 2018 - 1140am Hey, Great work. I really impressed with this article.Thanks for sharing such a nice stuff.This is something really worth to read and innovative too. ReplyLeave a Reply Cancel replyYour email address will not be published. Required fields are marked *CommentName * Email * Website Subscribe now for moreSee more great content and inspiring examples of resumes done right each month. Subscribe Youre subscribed Latest posts See all posts by Eric D. Halsey The Resumes of Chernobyl by Eric D. Halsey 4 Ways Creativity Can Improve Your Resume by Katherine (Tori) LutzHow to Create a First Year Elementary School Teacher Resume